As launches go, it was about as well conceived as the one which propelled Paul Pogba up into the air when he gifted Liverpool a penalty at Old Trafford 24 hours earlier.
One can only assume adidas’s plans to unveil Pogba’s new fashion range were so far advanced they could not be altered, despite the Manchester United midfielder’s lamentable display in the 1-1 draw with their arch-rivals.
The low point, of course, was that awkward, twisting leap to challenge Dejan Lovren which resulted in the Frenchman handling the ball right in front of referee Michael Oliver.
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